Do you want to

Fill your empty rooms?

Boutique hotels: we're here to help you find, attract and convert your ideal guests with our 12-Week Plan for your Hotel Marketing Ecosystem.

BOOK A CALL

Are you a boutique hotel that is...

Tired of the seasonal rollercoaster?✔ You want more certainty and a smooth cash flow through your high, mid and low seasons

Sick of high OTA fees?✔ You want less of your profits going into third-party pockets

Overwhelmed by marketing complexity?✔ You don’t know where to begin spreading your time and effort across your channels

We’re the experts to lighten your load, so that you can focus on your guests.

Our proven 12-Week Plan for your

Hotel Marketing Ecosystem

Our digital agency team has the expertise to build and connect your different marketing channels across your website, Google, social, ads, email and more, to attract lookers and convert them into bookers.

Step 1

Build a strong foundation

We refine your positioning & messaging to emphasise your brand point of difference and unique guest experience. We set you up to show up on Google Page 1. And we review your website and recommend updates to ensure this key conversion tool is doing its job.

Step 2

Implement growth

Next, we create a strategy for your social media marketing across organic and paid channels, we plan out your email marketing to make the most of your valuable mailing list, and we create a Google adwords campaign to amplify your visibility on search.

Step 3

Fill your empty rooms!

Let the bookings roll in. As you start to own your market positioning across Google, social, email and your direct booking website, your ideal guests will now be more aware of you, be in your marketing funnel and be on their way to converting to a stay with you.

"We sold 130 packages – an extra 155 room nights, generating an extra $35,000 in revenue over three months. I’m stoked!"

Adam, Waiho Hot Tubs

“With Damien's expertise we hit an average of 94% occupancy over our peak season – a record for us.”

Katie, Kinross

"We sold 130 packages – an extra 155 room nights, generating an extra $35,000 in revenue over three months. I’m stoked!"

Adam, Waiho Hot Tubs

"It really helped going back into the thinking and the strategy. It got me back to the fundamentals of who our audiences are and what they want."

Cristina, Maruia River Retreat

Our services include...

Positioning & messaging

We help you define your unique selling points and brand point of difference, and then craft your messaging so that it's clear and highly effective.

Google page 1

We use tools such as SEO and keywords to ensure you show up on the first page of Google, to increase your chances of getting those desirable direct bookings.

Your hotel website

This is your key conversion tool for direct bookings, so we focus on how effectively it’s working, and which updates it needs to better convert lookers into bookers.

Social media marketing

You need more people to know you exist. Social is a really effective channel for this, from targeted paid ads with cut-through to content that attracts and engages.

Email marketing

Done well, this direct channel can be a high-performing conversion tool. We utilise your mailing list to give them a reason to book, through offers and seasonal updates.

Google adwords

We can set you up with an Adwords account and run campaigns to get you to the top of search results. Being visible across Google can significantly increase your revenue.